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For Entry 012 of Flex, Trade or Fade, we explore the global launch of Bad Bunny’s first-ever signature sneaker with adidas Originals.
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The Unsung Heroes of the Music Industry Out there existing in the world right now is any number of animals who have absolutely no idea that their owners are famous musicians. To those dogs, cats, rodents, horses and barnyard friends, the humans who take care of them are normal people just like everybody else — […]
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The Strategic Power of LISA’s Nike Partnership Nike’s decision to sign Lalisa Manobal, the rapper, singer, dancer, and actress best known as LISA of BLACKPINK, is less about star power and more about cultural relevance. In a moment where Nike is actively fighting to reconnect with younger consumers who do not revere the brand the […]
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Emerging artist Kara Major continues her musical evolution with the release of her latest single, “NarciSecond,” following the success of “Everything Works Out.” This dynamic new release showcases Major’s adeptness in both hip-hop and EDM, melding these genres to create an unprecedented sonic experience. Building on the captivating atmosphere of her previous hit, “Narcissist,” she […]