In 2017, Ultra Music Festival released its full lineup. Among the artists, there was one name that stood out — NWYR. People wondered who this artist could be and at the same time, many fans questioned if dutch duo W&W would be a part of the lineup. Finally, it was revealed that NWYR was actually W&W’s side project. In response to questions from fans who missed their old trance sound, W&W decided to create this new project to be able to give them what they wanted.